MARCH 2003 PRESS RELEASE
An Estimated $900 Million Was Generated Worldwide In 2002 From Blood Pressure Monitor Sales, According To A Newly Revised Market Report From Feedback Research Services
March 25, 2003 (Jacksonville OR): Interviews conducted this year have greatly refined the parameters used to analyze the "Blood Pressure & Fitness Monitor Markets" report originally published by Feedback Research Services in November 2002. Recent findings suggest an unprecedented level of misunderstanding about basic components of the market. For example, there is apparently widespread but incorrect usage of the term "continuous" to describe monitoring equipment found in acute and sub-acute care settings. Additionally, overseas sources indicate that the European consumer blood pressure market is much larger than U.S.-based manufacturers and market analysts have estimated to date. Finally, while unit shipment numbers are generally good, application of appropriate "average pricing" estimates makes revenue assessments difficult to quantify.
Demand is strong among consumer, hospital/institutional, and physician customers. In the home and professional blood pressure monitor segments, device prices are decreasing, with more manufacturers turning to overseas sources for components. Clinician reluctance to embrace electronic patient record technologies is one explanation for portable monitor dominance in the acute and sub-acute care segment.
The Blood Pressure & Fitness Monitor Markets report analyzes U.S. and global competitive standings, growth rates, market trends, and revenues generated at the retail and/or manufacturing levels from 2001 through 2005. The 131-page report includes 34 tables (14 of which were added this year). Regular market updates through December 2003 are included in the $295.00 purchase price.
